Callum Smith has signed a one-year sponsorship deal with Scotts Menswear.
The fashion retailer has been a long-time backer of Matchroom Boxing and unbeaten Sheffield welterweight star and world title challenger Kell Brook, and now they have snapped up Liverpool’s hot young super middleweight sensation who will appear in their forthcoming ad campaigns and back the young star in and out of the ring as he continues his impressive rise to the top.
Smith faces Vladine Biosse at the ECHO Arena in Liverpool on Saturday night, live on Sky Sports, and the 24-year-old is hunting a 10th KO win from 12 pro fights as he defends his WBC International title for the second time.
“I am delighted to be backed by Scotts Menswear,” said Smith. “I am working hard in the gym to keep winning and getting the support of Scotts will only help me. They have been great supporters of Matchroom’s events and Kell, so I am honoured that they have chosen to sponsor me and I look forward to working with them this year and hopefully beyond.”
“Scottsmenswear.com are proud to agree a long-term tie up with one of the hottest young talents in British boxing,” said Paul Ramsdale, Marketing Manager of Scotts Menswear. “We look forward to supporting Callum all the way to the world title. Scottsmenswear.com are delighted to continue its long-term relationship with Sheffield’s ‘Special One’ Kell Brook, Scott’s have supported Kell since 2011 and are behind Kell again for the most important fight of his career on August 16 in California.”
Courtesy of the Matchroom Boxing press office